USDV Capital
Wisconsin real estate

Wisconsin

Active LendingOpportunity Zone

Wisconsin real estate investment market

Median Home Value

$322,641

+5.2%

Est. Cap Rate

2.5%

Based on rent yield × 65%

Vacancy Rate

11.1%

68% owner-occupied

Population

5.9M

Median income: $75,670

Market MetricsWisconsin

Key investment indicators — explore counties and cities below for market-specific scores

Cap Rate2.5%
Rent Yield3.9%
Affordability$322,641
Occupancy88.9%
Appreciation5.2%

Wisconsin Investment Analysis

Wisconsin is a major metropolitan market with 5.9M residents and a median home value of $322,641. The 2.5% cap rate positions Wisconsin as a premium appreciation market where equity growth drives returns. Strong 5.2% year-over-year appreciation signals continued demand — act before prices climb further. A healthy 32% renter population supports median rents of $1,045/month, providing reliable income streams for buy-and-hold investors. Wisconsin's housing stock is 26% multifamily — indicating strong institutional investor interest and potential for 2-4 unit or small multifamily acquisitions. As your Real Estate CFO, we recommend exploring bridge financing for repositioning in Wisconsin. Get pre-qualified for $150K–$10M in financing — term sheet in 48 hours.

Market Profile
Avg: 47/100
Cash Flow2.5% cap
Appreciation5.2% YoY
Affordability$323K
Occupancy88.9% occ.
Rent Yield3.9%
Employment99.9%
Price vs. Rent Analysis
Price-to-Rent Ratio25.7x
Cash FlowBalancedAppreciation

Appreciation-driven market — growth potential offsets thinner cash flow

Median Home Value

Zillow ZHVI

$322,641
Median Monthly Rent

Zillow ZORI

$1,045
Annual Rent
$12,540
Gross Rent Yield

Annual rent ÷ home value

3.9%

Market Details

Housing Stock

2.8M units

Single-family: 1.8M

Multifamily: 720K (26.2%)

Investment Metrics

Gross Yield 3.9%

Cap Rate 2.5%

Price-to-Rent 25.7 (Favors renting)

Property Tax $3,746/yr

Demographics

Median Income $75,670

Median Age 40.1

Employment 99.9%

Home Value Trends

1-Year Appreciation +5.2%

3-Year Appreciation +18.0%

5-Year Appreciation +39.8%

Rental Market

$1,045/mo

Renter population: 32.1%

Lending Status

Active Lending

$150K – $10M · Business purpose

Data sources: U.S. Census Bureau ACS 2023 5-Year Estimates · Zillow Home Value Index (Feb 2026) · USDV Capital analysis

Community Snapshot
Population5.9M
Median Income$75,670

$42,019 per capita

Employment99.9%

3.3% unemployment

Occupancy88.9%

32.1% renters

College Educated32.8%
Median Age: 40.12.8M Housing UnitsMedian Built: 1975

Partial Opportunity Zone

Select census tracts in this area are federally designated

Investors in Wisconsin may qualify for significant tax advantages under the Opportunity Zones program (IRC §1400Z-2).

Tax Deferral

Defer capital gains taxes by reinvesting into Qualified Opportunity Funds

Step-Up in Basis

10% exclusion on deferred gains after 5 years of holding

Tax-Free Growth

Zero capital gains on QOF appreciation if held 10+ years

Consult a qualified tax advisor to determine eligibility. Opportunity Zone designations are subject to change. USDV Capital finances projects in designated Opportunity Zones — speak with an advisor to explore QOF-eligible structures.

Investor Resources — Wisconsin

Key government departments and regulatory contacts for real estate investors

Contractor Licensing

Wisconsin Department of Safety and Professional Services (DSPS)

Dwelling Contractor registration required for residential work; specialty trades licensed; toll-free (877) 617-1565

Eviction Court

Circuit Court (Small Claims)

5-day notice to pay or quit; ~14-28 days total; evictions filed in small claims; writ of restitution

Real Estate Commission

Wisconsin Dept of Safety & Professional Services, Real Estate Section

No separate commission; under DSPS; Madison; toll-free: (877) 617-1565

Rent Control

N/A - No Rent Control

No rent control statewide. Preempts local rent control.

Investment Strategy Assessment

How Wisconsin performs for each investment strategy

DSCR Rental

Challenging

Wisconsin's 2.5% cap rate suggests an appreciation-focused market. Consider value-add strategies to improve cash flow.

  • Up to 85% LTV
  • No income verification
  • 5-30 year terms

Fix & Flip

Moderate

Vacancy at 11.1% — factor in longer hold times when modeling your flip ROI in Wisconsin.

  • Up to 90% of purchase + rehab
  • 6-18 month terms
  • Draw schedule for rehab

Bridge / Value-Add

Strong Match

Bridge financing works in any market condition. Use it for acquisitions, refinances, or transitional properties in Wisconsin while you stabilize or reposition.

  • Up to 80% LTV
  • 12-24 month terms
  • Interest-only payments

Top Cities in Wisconsin

807 cities by population

View all 807 cities →
CityHome Value
MilwaukeeMilwaukee County$216,278View →
MadisonDane County$415,530View →
Green BayBrown County$272,370View →
KenoshaKenosha County$268,075View →
RacineRacine County$206,038View →
AppletonOutagamie County$291,197View →
WaukeshaWaukesha County$402,755View →
Eau ClaireEau Claire County$307,792View →
OshkoshWinnebago County$246,779View →
JanesvilleRock County$281,432View →
West AllisMilwaukee County$263,439View →
La CrosseLa Crosse County$273,344View →
SheboyganSheboygan County$253,116View →
WauwatosaMilwaukee County$403,384View →
Fond du LacFond du Lac County$251,177View →

Wisconsin Investment Report

Comprehensive state market analysis

+12.4%
$485K
8.2%
Enter email to unlock full report
Free Investment Report

Get the Complete Wisconsin Market Analysis

Make data-driven investment decisions with our comprehensive state report, including pricing trends, rental yields, and DSCR loan scenarios.

  • Complete market data & demographics
  • 5-year price appreciation trends
  • Rental yield analysis by property type
  • Investment opportunity score
  • Comparable market benchmarks
  • DSCR loan scenario modeling

By submitting, you agree to receive investment insights from USDV Capital. Unsubscribe anytime.

Exclusive Guide

Top 10 Counties in Wisconsin for DSCR Investment

Our data team analyzed every countie in Wisconsin to find the best opportunities for cash-flowing DSCR investments.

Ranked by investment potential score
Includes median prices & rental yields
5-year appreciation forecasts

We respect your privacy. Unsubscribe at any time.

Top 10 Counties

Wisconsin | DSCR Investment

1
Hidden for subscribers
---
---
2
Hidden for subscribers
---
---
3
Hidden for subscribers
---
---
+ 7 more counties

Your Real Estate CFO

We don't work for one lender — we work for you. As your Real Estate CFO, we shop the full institutional market to structure the best capital solution for your Wisconsin deal. Close in 28 days or we pay you $1,000.

$1.3B+

Transactions Advised

42

States Active

28 Days

Or $1,000 Guarantee

Flexible Financing for Every Deal

All products below are eligible for our 28-day close guarantee.

Bridge Loans

Bridge Loans

Short-term financing for acquisitions, refinancing, or repositioning

  • 12-24 month terms
  • Up to 80% LTV
  • Interest-only payments
  • Flexible prepayment
Get Pre-Qualified
Fix & Flip

Fix & Flip

Fast funding for property renovation and resale

  • 6-18 month terms
  • Up to 90% of purchase + rehab
  • Fast closings
  • Interest-only payments
Get Pre-Qualified
Ground-Up Construction

Ground-Up Construction

Financing for new development projects from land to completion

  • 12-36 month terms
  • Up to 90% of costs
  • Progress-based draws
  • Interest-only payments
Get Pre-Qualified
DSCR Rental

DSCR Rental

Long-term financing for single-family rentals and portfolio acquisitions

  • 5-30 year terms
  • Up to 85% LTV
  • Portfolio options
  • No personal income docs
Get Pre-Qualified

Larger Deals

Multifamily & Build-to-Rent

For multifamily and build-to-rent community financing up to $50M, we work directly with institutional capital partners on custom terms. These deals require a consultation — not a form.

Multifamily
Up to $50M

Multifamily

Permanent and bridge financing for apartment buildings and complexes — 5 units and up.

  • Up to $50M
  • 5–30 year terms
  • Up to 80% LTV
  • Bridge and permanent options
  • Interest-only available
Schedule a Consultation
Build-to-Rent Communities
Up to $50M

Build-to-Rent Communities

Institutional financing for single-family rental community developments from land to stabilization.

  • Up to $50M
  • Construction through permanent
  • Community-scale underwriting
  • Progress-based draw schedule
  • Custom closing timeline
Schedule a Consultation

Looking for 1-4 unit investment properties? Check out our standard lending products for DSCR, fix & flip, and bridge loans.

Your Real Estate CFO

We structure, source, and close financing for your investment properties. Let us help you capitalize on Wisconsin opportunities.

48-Hour

Term Sheet

$150K-$10M

Loan Range

28-Day

Close Guarantee

$1,000 GUARANTEE

If we can't close in 28 days, we pay you $1,000